BestsellerBundle · Defined Curl
The Signature Curl
4.9(837 reviews)
In stock · dispatched today
£235.00or 3 interest-free payments of £78.33 with Klarna or Clearpay
The Autumn Edit · Defined Curl, 21″
Hair that moves with you.
Ethically sourced human hair, hand-finished in London and fitted by master stylists in our private Marylebone salon.
★★★★★ 4.9 from 2,140 clientsComplimentary UK delivery over £150
Film placeholder · slow-motion 21″ curl swing, right to left · still poster frame on slow connections
Shop by collection
Find your texture.
From soft body waves to tight, defined coils, each collection is hand-selected, steam-set and matched to the textures we see in our chair every day.
Photo · close-up of 21″ defined curls, raking warm lightCurlyDefined, coily & kinky curlPhoto · silk-pressed lengths on ivory satinStraightSilk press & yakiPhoto · loose body wave, profile, backlitWavyBody & deep wavePhoto · glueless wig on sculpted form, studioWigsGlueless, lace & closurePhoto · bundles tied in silk ribbonBundlesWefts, closures, frontalsPhoto · amber glass & brushed-gold caps on travertineHair CareOils, masques & silk
“Every bundle is inspected strand by strand in our London studio before it is ever wrapped.”
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Secure checkoutComplimentary UK delivery over £150 · next day by 2pm30-day returns on unworn hair★★★★★2,140 verified reviews
The Salon · Marylebone
A private chair,
reserved for you.
Four suites, never more than four clients at once. Every appointment begins with a conversation and ends only when the hair moves as if it were always yours.
Next available appointment: Thursday 8 October, 11:00
Signature Install
from £240Custom-fitted bundles or wig, blended, cut and finished to move naturally.
Styling & Finish
£85Silk press, defined curl set or blowout, for your own hair or an existing install.
Private Consultation
ComplimentaryTexture, length and density matched in person, with no obligation to purchase.
Pay in salonFree rescheduling up to 48 hours before★★★★★4.9 from 860 salon reviews
Client stories
In their own words.
I've worn extensions for ten years. This is the first time strangers stop me to ask whether it's my own hair.
Portrait · client in The Signature Curl, 22″, window lightAmara O.
★★★★★
“It arrived like a gift.”
The box, the tissue, the handwritten card. Then the hair itself: soft, full, and it still looks this good after three months.
Nadia B.
★★★★★
“Calm, unhurried, exact.”
My stylist matched the colour to my own roots by hand. Nobody has ever taken that much care with my hair.
Grace M.
★★★★★
“My curl pattern, only fuller.”
The glueless unit blends perfectly with my 4A texture. On and off in minutes, and it has never once felt like a wig.
Before & after
The transformation
Unretouched, photographed in the salon on the day of each appointment, shared with our clients' permission.
BeforeAfter
BeforeAfter
BeforeAfter
The difference
Quietly, exceptionally made.
What you won't see matters as much as what you will.
Ethically sourced, 100% human hair
Traceable to the donor, fairly paid, never chemically stripped. Cuticle-aligned so it stays soft and tangle-free for longer.
Master stylists
Every stylist has at least eight years behind the chair and specialises in textured hair, from install to colour.
Luxury packaging, swift UK delivery
Hand-tied in a keepsake box with a silk storage pouch. Order by 2pm for next-day delivery anywhere in the UK.
Photo · salon at dusk, client in the mirror, candlelight
Private appointments
Your chair is waiting.
Begin with a complimentary consultation. We'll match texture, length and density in person before anything is cut.
Next available: Thursday 8 October · Pay in salon · Free rescheduling up to 48 hours before
The Private List
First to know.
First to wear.
Early access to new collections, invitations to private salon evenings, and a gift with your first order.
First-order gift: a 30ml Curl Elixir, beautifully wrapped.